Do you happen to see more mobile devices than the actual human population? Well, that is because, with every passing second, around nine new users connect themselves to this revolutionized era of technology. Smartphones have extended their spiderweb of networking and connectivity to a multitude of users who are constantly probing for new updates and ways to enhance their experience.

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The intervention of Smartphones in Business:

According to a social survey, 60% of the people across the world own a mobile phone. Smart devices have not just reshaped our lives but have also changed the way we communicate, commercialize and carry out businesses online. In fact, 32% of the businesses are set up over the internet and carried all along on a simple mobile phone. Probably one of the reasons why mobile marketing is thriving right now. Large corporations and successful start-ups know the importance of mobile marketing for driving sales and sustainability which is why they are constantly enhancing their mobile marketing strategies.

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