What is Araw platform?
Araw is the first global marketplace which is going to connect the online buyers and merchants together with the help of a decentralized platform and united reward system. Araw has an aim to provide benefits to the buyers by merging the banking payment and e-commerce system. To attract the buyers, users and merchants, Araw is going to provide an effective and scalable platform based on smart contracts and simple Ethereum blockchain, where retailers, brands and purchasers can interreact with each other in a secure, transparent and trustful environment. The team wants to upgrade the traditional point system of the online e-commerce business to Araw token.
What is the issue in traditional online shopping ecosystem?
The e-commerce market is getting famous with each passing day which is attracting the customers and online retailers to enhance the trade volume. The merchants sales from the e-commerce platform is estimated to reach 14.6 percent while the worldwide sale will become 2.66 trillion dollars in 2020 due to the increase in the number of online buyers. The high transaction fees, delay in payments, third party involvement, less practical use of crypto asset, fraud activities and lack of expert team are the main issues of traditional e-commerce market which is reducing the potential and earning of several businesses. Usually several steps are needed to approve a simple transaction and the high transaction fees decrease the amount of charge back. Not a single platform offered the mobile transaction facility. Most of the tools provided by the existing platforms are unable to fulfill the requirements of the buyers due to their complex and slow nature. The retailers want to use a simple and advance platform which will reach the regular customers easily.

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